High Tide Nails

Brand Redesign / Digital

Adobe Illustrator / InDesign

2025

This redesign is a personal project to modernize the brand and build a stronger portfolio piece. The goal is to create a cohesive identity with a clear, readable logo and a color palette that reflects both owners, Kara and Lanie.

Branding Sheet

To introduce my designs, I created a client presentation that showcases the visuals in a clear and cohesive way. If this were a real client, this is what I would send as a preview of the proposed direction. Presenting designs in a format that feels intentional and visually engaging helps the client understand the vision and decide whether to move forward.

*Photography by Savannah Slade